12.5.2023 - 7.7.2023 l Week 1 ~ Week 14
Kim Seoyeong l 0335903
Bachelor of Mass Communication [Digital Media Production]
TYPOGRAPHY
Final Compilation & Reflection
BLOG POSTS
SUBMISSIONS
Task 1: Exercises
07.04.2023 - 13.05.2023 l Week 1 ~ Week 6
Exercise 1: Type Expression
Figure 1.1 | Final Type Expressions_JPG (Week 4, 29/4/2023)
Figure 1.2 | Final Type Expressions_PDF (Week 4, 29/4/2023)
Figure 1.3 | Final 'PARTY' Animation_GIF (Week 4, 29/4/2023)
Exercise 2: Text Formatting
HEAD
Font: ITC Garamond Std (Ultra Condensed)
Type size: 72 pt
Leading: 86.4 pt
Paragraph spacing: 0
AUTHOR NAME
Font: Univers LT Std (57 Condensed)
Type size: 20 pt
Leading: 24 pt
Paragraph spacing: 0
IMAGE DESCRIPTIONS
Font: Serifa Std (46 Light Italic)
Type size: 8 pt
Leading: 9.6 pt
Paragraph spacing: 0
BODY
Font: Futura Std (Medium)
Type size: 10 pt
Leading: 12 pt
Paragraph spacing: 12.5 pt
Characters per line: 59
Alignment: Left justified
MARGINS: 13 mm: Top + Left + Right, 18 mm: Bottom
COLUMNS: 4
GUTTER: 5 mm
Figure 1.4 | Final Text Formatting_JPG (Week 5, 6/5/2023)
Figure 1.5 | Final Text Formatting_PDF (Week 5, 6/5/2023)
Figure 1.6 | Final Text Formatting With Grids_JPG (Week 5, 6/5/2023)
Figure 1.7 | Final Text Formatting With Grids_PDF (Week 5, 6/5/2023)
Task 2: Typographic Exploration & Communication
12.05.2023 - 30.05.2023 l Week 6 ~ Week 9
HEAD
Font: Univers LT Std (85 Extra Black)
Type size: 80 pt
Leading: 82 pt
Paragraph spacing: 0
SUBHEADLINE(BYLINE)
Font: Futura Std (Medium Oblique)
Type size: 25 pt
Leading: 24 pt
Paragraph spacing: 0 pt
Alignment: Justified with last line aligned center
BODY
Font: Serifa Std (55 Roman)
Type size: 9 pt
Leading: 12 pt
Paragraph spacing: 12 pt
Characters per line: 56
Alignment: Justified with the last line aligned left
MARGINS: 13 mm: Top + Left + Right + Bottom
COLUMNS: 2, total 4
GUTTER: 5 mm
Figure 2.1 | Final Typographic Exploration & Communication_JPG (Week 8, 24/5/2023)
Figure 2.2 | Final Typographic Exploration & Communication_PDF (Week 8, 24/5/2023)
Figure 2.3 | Final Typographic Exploration & Communication With Grids_JPG (Week 8, 24/5/2023)
Figure 2.4 | Final Typographic Exploration & Communication With Grids_PDF (Week 8, 24/5/2023)
Task 3: Type Design & Communication
22.05.2023 - 29.06.2023 l Week 8 ~ Week 13
Font Download Link:
Font Preview:
Figure 3.1 | Final Type Design and Communication 'Brushe'_JPG (Week 12, 23/6/2023)
Figure 3.2 | Final Type Design and Communication 'Brushe'_PDF (Week 12, 23/6/2023)
Figure 3.3 | Final Type Design and Communication 'Brushe'_PDF (Week 12, 24/6/2023)
Figure 3.4 | Final Type Design and Communication 'Brushe' A4 Poster_JPG (Week 13, 28/6/2023)
Figure 3.5 | Final Type Design and Communication 'Brushe' A4 Poster_PDF (Week 13, 28/6/2023)
REFLECTIONS
Experience
All the exercises, lectures, tasks, and assignments that I have done during the 14 weeks of learning this module were all new, very challenging, and interesting. My journeys throughout the semester were a series of learning, and sometimes they made me feel overwhelmed, and I became increasingly tired of unfamiliar terms and heavy workload. Finally, however, these made me learn various design principles and various processes and methods of design, which could be easily applied to various other tasks. The assignments and lecture contents given to us became more familiar with the overall understanding and application of typography, as well as the detailed requirements for typography, and were able to be applied in practice.
Observations
Through typography anatomy, I have been able to observe the details, characteristics, and rules necessary to complete the typography of characters, and I have been able to distinguish, observe, and analyze them, as I have encountered many fonts and typography as references. With observations, I became to analyze the regularity and irregularity of the typefaces and learned to observe the complex parts required for typography by subdividing them. Completing typography requires a lot of observation, analysis, and applications, and the observation and analysis gather to produce better quality work. I also found out that we had a variety of typography works in various media in our daily lives, and I enjoyed doing various analyses that could be found within the diversity of typography.
Findings
During the semester I learned about typography, I realized that the technical terms needed to complete a design, the technical tools I acquired, the requirements for typography, and the details were quite complicated. I also noticed that the complexity helps to improve the quality of a single typography design. They were not just simple tasks, but complex tasks with many rules and requirements. Before I knew about typography, I just thought that I could just design it in a way that was pretty and interesting. This was strictly my own thinking, and I tried to overcome the difficulties of completing the design technically by studying the structure of typography anatomies, and letterforms in detail.
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